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Bhupesh Bhandari: Are celebrities worth their price?

Purists will tell you that celebrity endorsement is nothing but lazy advertising. Instead of working on the brand, companies use a celebrity to create awareness and get the message across in a jiffy. The cost of creating the campaign may go up, but the money and time required to rub the brand in get reduced by a huge margin.

FinMin writes to RBI in support of ADAG's borrowing plans

Finance Ministry is understood to have supported Anil Ambani group"s plans to raise $1.1 billion of overseas loans for power business and suggested to the Reserve Bank of India (RBI) that entities should not be denied a nod on account of alleged violations by end use of funds by other group firm.

'Stimulus withdrawal will drive up car prices'

Leading car makers are considering to raise prices of their vehicles across the board, if the government withdraws the excise duty benefit in the coming Budget. The benefit was given as part of a stimulus package in December 2008, following the onset of the global economic meltdown.